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SD Businesses Recognized for Outstanding Customer Service


PIERRE, S.D. – The South Dakota Department of Tourism has recognized 152 businesses and organizations in 46 communities across South Dakota for their outstanding customer service.

The Great Service Star Program is designed to recognize businesses that develop and complete hospitality training programs for their staff, reward employees for offering great service, and find unique ways to show customer appreciation. Those that meet the criteria are awarded a star symbol from the Department of Tourism for use in marketing their business and to visually show visitors their commitment to “Great Service.”

“Our state is renowned for its friendly people and the warm welcome we give to our visitors,” said Jim Hagen, Secretary of the South Dakota Department of Tourism. “The recipients of this award have continued to provide exceptional service to guests and are committed to the success of the visitor industry in South Dakota. The Great Service Star program encourages the continued development of skills and techniques that make South Dakota stand apart from other states,” continued Hagen.

Businesses interested in pursuing the Great Service Star designation in the coming year are encouraged to visit

The South Dakota Department of Tourism is comprised of Tourism and the South Dakota Arts Council. The Department is led by Secretary Jim D. Hagen.


For a listing of South Dakota businesses and organizations that have received the Great Service Star designation for 2016, go to Listing is organized by community.


Wanda Goodman
South Dakota Department of Tourism
Phone: 605-773-3301